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Honest conversations with leaders shaping healthtech, life sciences, and GTM
The Science of
Sales and
Marketing
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Jim Burke of Talkdesk discusses launching and marketing a healthtech vertical and turning horizontal offerings into industry-specific value.
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Malia Lewin shares insights on building sustainable GTM strategies for life sciences startups, focusing on growth, capital, and customer outcomes.
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Jamie Gier discusses the CMO role's evolution in healthtech, emerging titles, shifting buyer dynamics, and actionable advice for marketers.
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Roger Pellegrini of Albert Invent on lean marketing: ABM strategies, bottom-funnel focus, brand value, and lessons in resourceful execution.
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Jake Strich, Head of Marketing at Ganymede, shares how early-stage startups can build smart tech stacks, align teams, and grow on a lean budget.
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Digital marketing meets real-world experimentation with James Niehaus of Kaiser -- on AI, B2B vs B2C, and why human connection still wins.
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How to find product-market fit and build healthcare AI solutions customers actually need (not just want) with Sameer Ather, CEO of XpertDox.
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Pharma sales isn’t easy. Emily Nault, SVP of Commercial at Invert shares how to earn trust and prove ROI in a risk-averse, high-stakes market.
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